The new year is right around the corner and it’s time to think about accomplishments and setting new photography goals for the new year. Photography is a great industry that allows you to expand and grow every year.

Photography Goals in 2018

Keep your eye on the ball and focus on a few things that will help you along the way. You don’t have to take on the world, but you may want to keep yourself organized and get ready for a new year.

1. Thinking about upgrading equipment

Christmas time is a great time to ask for some new photography gear. We all get excited when we unwrap new cameras or lenses. If you find you’re out growing your starter camera, it may be time to look at upgrading your gear in 2018. It just depends on your photography goals.

Consider buying a new camera body or new lenses if you feel you have maxed out on your old system. You can always rent first and see what fits your style before making the commitment to buying new year.

2. Try a new photography style

If you are a portrait photographer and you are getting bored of the same things, it’s a good time to switch it up a bit. Study a few different types of photography and try them out. Photograph landscapes, or sports photography. You can even try macro or nature photography. No matter what, just don’t stop practicing.

3. Learn new editing styles

Interested in making your photography emulate film stock? There are presets for that. Consider doing some research and trying new editing styles. This can help you take your photography to the next level and help you distinguish yourself from the bunch.

4. Meeting new people and collaborate

Enough lone ranger shoots. Collaboration is the key to growing in any industry. Get out and meet new people. Join meetups and get together with people to plan new shoots.

5. Join photography communities

It’s not enough to just say you are a part of a photography community. Social media makes it easy to find photograph groups in your area. Give feedback online, and ask questions to other photographers. Everyone was a newbie at one point. I am apart of a Dallas TFP photography group, and I have met so many new people in the industry because of it.

6. Get your work published

Shooting with a purpose in mind is perfect motivation. If you shoot any type of photography, there is bound to be a magazine that would eventually love to showcase your work. Do your research and set a photograph goal of getting magazine published in the new year.

7. Make more money with photography

This photography goal is always on everyone’s list. Make more money with your photography skills, and finally start your own business. While it’s everyone’s dream to own their own studio, many photographers try and fail due to poor planning or not enough clients and income. Start simple and grow your client list over time. Track your revenue and when the time is right you will know it.

8. Build your social media accounts

You have thousands of photos sitting on your hard drive and nobody sees them. It’s time to start promoting yourself, and one of the best ways is to build a social media presence. Start with Instagram or Facebook and build your audience. This will also help with #7 above.

9. Improve your skillsets

Take a class or study photography skills on your own time. There are literally thousands of classes online for you to try out. I personally use for all my portrait photography learning. If you are a natural light shooter, learn studio strobes. If you are a landscape photographer, go out and learn portrait photography. Never stop learning new skills.

10. Build your website

This one I placed last because it can sometimes scare people. The thought of code and having to use your computer for more than watching YouTube and Hulu can give you a headache, but I promise it will be worth it. Try out or and finally make your photography website for 2018. This will give you a more professional look, and help people understand you are becoming more of a professional every day.

Get with the program in 2018

Setting photography goals in 2018 is a perfect way to keep you moving forward with your photography and skills. Don’t think about them as resolutions. Everyone fails at new year’s resolutions. Keep these as more of long-term goals that you are working on constantly. You will be glad you got started early!

Checking out new Gear

If your interested in starting your own photography journey, I recommend checking out some of these great resources and gear!

Great Sony Full-Frame Cameras for Portrait Photography:

My Sony A7riii Mirrorless Camera – High resolution Sony Mirrorless Camera
The Sony A7rii – High resolution Sony Mirrorless Camera (2nd Generation)
Sony a7iii Mirrorless Camera
– 3rd Generation Sony Mirrorless Camera
Sony a7ii Mirrorless Camera w/IBIS – 2nd Generation Sony Mirrorless Camera
The Sony A7 Mirrorless Camera – Great full-frame starter camera for beginners

Sony Full-Frame Lenses for Portraits: (e-mount)

Sony 85mm f1.4 G-Master – Best 85mm portrait lens
Batis 85mm f1.8 – Lightweight 85mm portrait lens
Sony 85mm f1.8 – Smallest 85mm portrait lens
Sony Zeiss 55mm f1.8 – Small, sharp, lightweight portrait lens (my favorite lens)
The Sony 50mm f1.8 – Cheap starter nifty fifty
The Sony Zeiss 35mm f1.4 – Great wide option for portraits and lifestyle images
Sony 24-70 G-Master f2.8 – Sharp and versatile zoom lens
Sony 24-105 G Lens f4.0 – One of the best zooms for Sony
Wide Angle 16-35mm F2.8 – G-Master wide angle lens
The Sony 70-200 G-Master Lens f2.8 – Long range telephoto zoom

Great Sony Starter Cameras for Portraits: (crop-sensor)

Sony a6400 Mirrorless Camera – Amazing eye auto-focus detection
Sony a6300 Mirrorless Camera – Sony mirrorless camera (2nd generation)
The Sony a6000 Mirrorless Camera – Great affordable interchangeable lens camera
Sony a6500 Mirrorless Camera w/IBIS – Amazing photography and video camera

Affordable Crop Sensor Lenses for Portraits: (e-mount)

Sigma 30mm f1.4 – Great for blurry backgrounds
Sony 50mm f1.8 OSS – Made for crop sensors and shallow depth of field
Sigma 16mm f1.4 – Amazing lens for Vloggers and video
Sony 35mm f1.8 – Super walk around lens for travel

Recommended Accessories:

Godox Ving V860IIS Camera Flash – Speedlight Paired w/ X1T-S Wireless Trigger
Meike Grip Sony a7 – Camera extension grip
Meike Grip Sony a7ii – Camera extension grip

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